Boho Glamour Meets Handcrafted Luxury: America & Beyond at MAGIC 2025
Playful colors, handmade luxury, and standout designs, that’s the energy America & Beyond brought to MAGIC 2025. Visit America and Beyond
to explore their vibrant, handcrafted accessories and resortwear collection that’s redefining boho chic from Miami to the world.
The Innovation Journey
From the moment we stepped into the America & Beyond booth, it was clear: this brand isn’t just keeping up with trends, they’re setting them. The eye-catching raffia fringe bag? A showstopper. Buyers couldn’t stop buzzing about it, and for good reason. It’s playful, tactile, and perfect for summer styling.
Then there’s the shoulder bag featuring an intricately beaded crab and pineapple, bringing a bit of beachside whimsy to everyday fashion. America & Beyond doesn’t hold back on personality, and their product storytelling is as bold as their color palette.
Dresses shimmered with sequins in rich hues of pink, blue, and green, each one a nod to carefree resort elegance. Think halter necks, sparkle, and silhouettes that float effortlessly between oceanside brunch and sunset parties. These pieces are designed to turn heads, and they deliver.
Impact & Vision
Headquartered in Miami, America & Beyond blends the city’s tropical vibrance with global artisan craftsmanship. Their collections, which include holiday-ready styles and fashion showpieces, reflect a commitment to handmade quality and seasonal adaptability.
The fall palette, think deep greens, warm browns, and classic black, balances the brand’s tropical essence with cozy sophistication. Meanwhile, their holiday collection (a definite booth favorite) was flying off the racks.
Their standout high-end fashion showpieces, once debuted on a yacht in Miami, continue to perform well, proof that America & Beyond’s glamorous flair knows no bounds. “This one’s always our influencer pick, everyone chooses it,” Natalie shared, pointing to a dress that’s become a social media favorite.
Behind the Technology
While there’s no silicon or circuitry here, the craftsmanship is every bit as intricate. Every beaded earring and embroidered bag is handmade, meticulously crafted by artisans using traditional techniques. That attention to detail is what makes their accessories feel so special, so wearable, and so share-worthy.
And when it comes to product development? They’ve clearly tapped into the pulse of the fashion-forward customer: bright, bold, and unapologetically expressive. Pieces like the viral dress “all the girlies love” aren’t just trending, they’re sparking real emotional connection.
Our Perspective
America & Beyond has carved a niche where bohemian meets boutique luxury. Their use of handmade details, vibrant color stories, and playful motifs makes their offering feel elevated yet approachable. The standout raffia bags and fully beaded earrings were among our personal favorites, chic enough for vacation, but special enough for everyday standout moments.
If there’s room to grow, it might be in expanding their digital storytelling, bringing more behind-the-scenes artisan insights to the forefront. With craftsmanship this good, it deserves the spotlight.
Future Outlook & Final Thoughts
As more consumers lean into conscious fashion and look for brands that celebrate artistry and story, America & Beyond is well-positioned to lead. Their fusion of tropical luxe, handcrafted detail, and seasonal collections speaks to a customer that values individuality over mass production.
We’re excited to see how they continue to evolve, especially as they lean into digital trends and influencer moments. From Miami roots to global runways, their vision feels both joyful and intentional.
Connect & Learn More
Follow our journey at Instagram for exclusive insights and updates.
